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打造“青海生态枸杞”品牌Building
来源:德令哈佳鑫农产品开发有限公司    时间:2019/6/25 11:49:53  点击:1249

春暖花开时节,地里的枸杞也开始萌芽抽枝了。4月26日,记者从省政府获悉,为深化农牧业供给侧结构性改革,加快有机枸杞产业发展,打造“青海生态枸杞”品牌,省政府为我省有机枸杞产业发展制定了“小目标”。

  “东部沙棘、西部枸杞、南部藏茶、河湟杂果”是我省林业产业发展战略布局,其中枸杞产业发展较快。尤其是近两年,青海有机枸杞广受国内外青睐,去年,由西宁发往比利时第二大城市安特卫普的中欧班列上,就有一集装箱的青海有机枸杞。2016年,青海的枸杞出口量达到702.3吨,其中有机枸杞占90%。

  上个月,又传出好消息,我省共有20家企业获得欧盟有机枸杞认证,16家企业获得中国国内有机枸杞认证,我省有机枸杞种植面积和产量均居中国各省之首。

  “努力把我省建成全国最大的有机枸杞种植、精深加工和出口基地。”这是我省加快有机枸杞产业发展的实施意见中要达到的目标,为此,省政府还制定了“小目标”,到2020年,在柴达木、共和盆地建成人工枸杞基地4.7万公顷,其中,标准化有机枸杞基地2万公顷、标准化示范基地6667公顷。有机枸杞干果年产量达到15万吨以上,干果加工转化率达到60%以上,实现产值100亿元以上。

  目前,省政府已经将加快有机枸杞产业发展的具体任务分派到各地区、单位,包括加快基地建设、推进标准化生产、强化科技支撑、实施品牌战略、培育经营主体、促进市场建设等方面。

  其中,我省将建立健全有机枸杞品牌建设标准体系,着力打造以“生态有机、高原绿色、健康养生”为特色的“青海生态枸杞”品牌。同时,还将开展有机枸杞产地认证工作,完成“青海有机枸杞”“青海原产地产品”“生态原产地产品保护”“青海枸杞地理标志证明商标”认证、注册等工作。并且将依托我省多个科研、检测机构,组建青海省有机枸杞检验检测中心,提升有机枸杞检测机构能力和水平,争取国家有关部门对检测结果认可发布,提升有机枸杞质量档次和社会声誉。

On April 26, the reporter learned from the provincial government that in order to deepen the supply-side structural reform of agriculture and animal husbandry, speed up the development of organic Lycium barbarum industry, and build the brand of "Qinghai Ecological Lycium barbarum", the provincial government has formulated a "small goal" for the development of organic Lycium barbarum industry in our province.

"Eastern seabuckthorn, western Lycium barbarum, southern Tibetan tea, Hehuang miscellaneous fruit" is the strategic layout of forestry industry development in our province, among which Lycium barbarum industry develops rapidly. In particular, in the past two years, Qinghai organic wolfberry has been widely favored at home and abroad. Last year, from Xining to the Central European train in Antwerp, the second largest city in Belgium, there was a container of Qinghai organic wolfberry. In 2016, Qinghai's Lycium barbarum export reached 702.3 tons, of which 90 percent were organic Lycium barbarum.

Last month, there was good news that 20 enterprises in our province were certified by EU organic Lycium barbarum, 16 enterprises were certified by Organic Lycium barbarum in China, and the planting area and output of organic Lycium barbarum in our province ranked first in all provinces in China.

"strive to build our province into the country's largest organic wolfberry planting, intensive processing and export base." This is the goal to be achieved in the implementation opinion of speeding up the development of organic Lycium barbarum industry in our province. for this reason, the provincial government has also formulated a "small goal". By 2020, 47000 hectares of artificial Lycium barbarum base will be built in Chaidamu and Gonghe Basin, including 20, 000 hectares of standardized organic wolfberry base and 6667 hectares of standardized demonstration base. The annual output of dried fruit of organic Lycium barbarum is more than 150000 tons, the conversion rate of dried fruit is more than 60 per cent, and the output value is more than 10 billion yuan.

At present, the provincial government has assigned the specific tasks of speeding up the development of organic Lycium barbarum industry to various regions, including speeding up the construction of bases, promoting standardized production, strengthening scientific and technological support, implementing brand strategy, cultivating management subjects, promoting market construction and so on.

Among them, our province will establish and improve the organic Lycium barbarum brand construction standard system, focus on building "ecological organic, plateau green, healthy health" brand of "Qinghai Ecological Lycium barbarum" brand. At the same time, it will also carry out the certification of organic Lycium barbarum producing area, complete the certification and registration of Qinghai Organic Lycium barbarum, Qinghai Origin products, Ecological Origin Product Protection, Qinghai Lycium barbarum Geographic indication Certificate Trademark, etc. And will rely on a number of scientific research and testing institutions in our province, set up Qinghai Organic Lycium barbarum Inspection and testing Center, improve the capacity and level of organic Lycium barbarum testing institutions, and strive for the relevant departments of the state to approve and issue the test results. Organic Lycium barbarum quality grade and social reputation.


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